JUSTLABS ASSOCIATES

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Felipe Londoño


Felipe is a respected leader and advisor to top organizations in the transformation of their public relations, business and marketing communications for the digital age. He is one of Colombia’s top speakers in contemporary communications, and is the founder of the first content marketing firm that became one of the top five PR firms in the country in a surprisingly short period of time. Felipe began his career in top print like Rolling Stone and became editor to SoHo magazine. He founded a publishing house for third party and niche media, and later became one of Colombia ́s pioneers in engagement through social media and digital ecosystems. He is a partner in three companies in one of the top five largest advertising and communications groups in Colombia. He is an inspiring and passionate speaker and leader with a transgressive approach to communications in a world that is never going to be what it was ten years ago. Felipe founded Precise and brought it up to US $3,000,000 in revenue in five years. He managed communications for international organizations like SAB Miller, Novartis, Unilever, as a hub for Latin America. He also managed communications for more than 30 organizations in Colombia in finance, manufacturing, health, entertainment, retail, oil and gas and consumer packaged goods (CPG) companies. Felipe is also the founding affiliate partner of Golin ́s Latin- American network, and has been part of the communications team of three candidates to the presidency of the country. His artwork has been featured in top galleries nationally and internationally, including the Museum of Modern Art in Colombia. He was the first trans media producer for a film in Colombia entitled “Que Viva La Musica” 2015. Moreover, he won a world Guinness record for the most recycled bottle caps in 8 hours with NPO Sanar to support underprivileged families with children with cancer. He also co-directed the international campaign in social media “Peace for Colombia” with participation of more than 80 countries.